Strategic Marketing Planning – GradSchoolPapers.com

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Strategic Marketing Planning
Order Description
Recreate the marketing plan that the Facebook has used to introduce and position its new product Facebook Live.
In other words, students will reconstruct (i.e., recreate) the marketing plan that Facebook most likely has used for the focal product (i.e., has in the desk drawers of its marketing executives).
The reconstructed marketing plan does not need to discuss the company’s promotional activities.