Create a comprehensive plan of action for developing and managing a primary care practice. The primary care practice may be a practice that you are familiar with, or you can create a hypothetical practice. The paperâ€™s focus can be from one of the following: 1) describe the practice as a nurse practitioner who is preparing to enter independent practice (FNP Students).
Address two (2) of the following questions:
- Define and justify the focus of the practice with respect to a clinical specialty area and the geographical location of the practice.
- Evaluate the economy in the practice service area with respect to an expanding market and whether it is supportive of the practice specialty.
- List the services provided in the practice and the various lines of service available.
- Develop strategies to establish or expand your professional network.
- Identify the competitors for the practice and discuss how your practice differs from the competition.
- Develop one-year and five-year strategic plans listing your short-term and long-term goals.
- Evaluate the professional image of the practice.
- Develop a marketing strategy that communicates to the public the services of the practice and customer satisfaction.
- Minimum of 2000 words
- Format: APA 6th edition
- Research: At least three high-level scholarly reference in APA from within the last 5 years