mis201 case study zappos 1

/in /by

  • Define SCM and how it can benefit Zappos.
  • Explain CRM and why Zappos would benefit from the implementation of a CRM system.
  • Demonstrate why Zappos would need to implement SCM, CRM, and ERP for a connected corporation.
  • Analyze the merger between Zappos and Amazon and assess potential issues for Zappos customers.
  • Propose a plan for how Zappos can use Amazon’s supply chain to increase sales and customer satisfaction.

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